3 Paths To Internet Wealth
3 Paths To
Internet Wealth
Robert B. Ingalls
“Start Making Your First $1000 Online In 30 Days Or Less”
Copyright © 2012 by Robert Benjamin Ingalls
ISBN: 978-1470178796
Cover by Robert B. Ingalls
Edited by Robert B. Ingalls
Design & Layout by Robert B. Ingalls
Published by Createspace Inc.
Printed in The United States of America
2
Robert B. Ingalls
ALL RIGHTS RESERVED
No part of this product may be reproduced or transmitted in any form
whatsoever, electronic, or mechanical, including photocopying, recording, or
by any informational storage or retrieval system without expressed written,
dated and signed permission from the author.
DISCLAIMER AND LEGAL NOTICE
The information presented herein represents the views of the author as of the
date of publication. Because of the rate with which conditions change, the
author reserves the rights to alter and update their opinions based on the
new conditions.
This product is for informational purposes only and the author does not
accept any responsibilities for any liabilities resulting from the use of this
information.
While every attempt has been made to verify the information provided here,
the author cannot assume any responsibility for errors, inaccuracies or
omissions. Any slights of people or organizations are unintentional.
Warning to all newbies: This is the ONLY manual you will ever need to read
to start your Internet business. You will find almost each and every piece of
information in this publication extremely useful. This will set a foundation for
you to progress further.
3
Three Paths to Internet Wealth
Contents
Introduction .......................................................................................... 5
Why Internet Business? .................................................................... 9
Income Path #1: Affiliate Marketing .......................................... 17
What Is Affiliate Marketing? ..................................................... 17
The Affiliate Marketer Roadmap ............................................. 24
Step #1: Market Research ............................................ 25
Step #2: Decide a Niche ................................................ 26
Step #3: Find a Product to Promote ......................... 27
Case Study: ClickBank .................................................... 31
Step #4: Keyword Research ........................................ 35
Step #5: Create Your Landing Page .......................... 37
Step #6: Drive Traffic to Your Landing
Page ...................................................................................... 38
Income Path #2: eBay ..................................................................... 55
Why eBay? ........................................................................................ 55
How to Monetize with eBay? ..................................................... 56
1) Selling Your Own Products .................................... 56
2) Selling Other People’s Products ........................... 56
3) Dropshipping ............................................................... 57
Income Path #3: Information Products .................................... 61
The Power of Information Products ...................................... 61
Case Study: Adam Khoo .............................................................. 62
The Infopreneur Roadmap ........................................................ 67
Creating Your Information Products ..................................... 68
1) Using Information from the Internet ................. 68
2) Using MRR and PLR Materials .............................. 69
4
Robert B. Ingalls
3) Using Public Domain Works .................................. 72
4) Hiring A Ghost Writer .............................................. 72
Selling Your Information Products ......................................... 75
Selling Information Products Online ....................... 75
Selling MRR and PLR ...................................................... 78
Publishing Information Products Offline ............... 79
Putting Everything Together ........................................................ 87
Conclusion .......................................................................................... 89
Appendix 1: The Fourth Path to Internet Wealth ................. 91
Appendix 2: The Fifth Path to Internet Wealth ...................... 97
Appendix 3: Why 95% of Internet Marketers Fail ................ 99
Appendix 3: Recommended Resources .................................. 105
5
Three Paths to Internet Wealth
Introduction
A very warm welcome to the world of Internet marketing! My
name is Robert Benjamin Ingalls and thank you for purchasing
this book. I am sure that this would be a valuable resource for
you to start with if you seriously want to make a decent stream
of income on the Internet.
Let me do a quick introduction about myself. I am an author,
investor, entrepreneur and internet marketer, currently living in
Singapore. I graduated from the National University of Singapore
years ago, majoring in Finance and Marketing. I went on to take
my Master Degree in Aarhus School of Business in Denmark.
For years, I have fell deeply in love with the idea of “multiple
streams of income” since I read the book with the same title by
Robert G. Allen – the international bestselling author. From
there, I have been picking up various techniques and strategies
to build up my income empire. Currently, some of my income
streams include:
Rent from properties in Singapore and Hong Kong
Returns from Stock Investment
Profits from FOREX trading
Dividends from 2 local companies
Royalties from my books
Earnings from Internet marketing
6
Robert B. Ingalls
I started Internet marketing 5 years ago and over time I have
accumulated many valuable lessons to pass on to you right here
in this book.
I hope this book would be a useful guideline for you to start your
own online business empire, which is going to work for you in
the years to come.
In this book, I will cover the 3 paths that brought me to the
Internet goldmine. These three separate paths differ in nature,
but eventually overlap, meaning that your efforts may fragment
during the beginning stage, but along the way activities will be
integrated and you will gain more with less effort! I will
elaborate more when you read on…
Without further ado, let me walk you through the 3 paths of
Internet wealth. Sit back and enjoy the journey to wealth, on
which you yourself will soon be travelling!
7
Three Paths to Internet Wealth
8
Robert B. Ingalls
9
Three Paths to Internet Wealth
Why Internet Business?
If the Internet had been widely accessible during the time I
graduated from the university, I would have selected it as a
starting point.
The very first question you may ask is why the Internet? Well, let
me explain to you why this is the most profitable and hassle-free
business in this date and age. First, let me show you several facts
and figures to elaborate on the great earning potential of
Internet business.
Let’s look at the advantages of Internet business.
Potential Growth in Volume
10
Robert B. Ingalls
Looking at the trend line in the graph above, you will see that
there is a boom in the number of internet users over the last ten
years. Why? Because the Internet has been growing so rapidly
that it becomes a primary tool for people to look for information!
Simple as it might appear!
Some categories of information, such as overweight, male
impotence, debt, getting rich, MLM etc., are considered to be so
sensitive that people would not discuss with their folks offline.
They’d rather go online and search because they know the
virtual world will protect their identity and save them from
shame. In other words, the Internet is the place for people to
look for solutions to their problems. If you know how to target
certain groups of people who are willing to spend on those
solutions, you’ve made it!
As can be seen from the graph, there was only 27.1% of the
world’s population are connected in 2009. So, where is the other
70%? Are they going to be connected soon? Are they going to
surf the webs and look for solutions to their problems? If you
vote for a yes, you know exactly where the future Internet
business comes in!
11
Three Paths to Internet Wealth
Potential Growth in Value
I want to emphasize that more and more people are spending
their money on the Internet. Nielsen reveals that 875 million
consumers shop online in 2008 and the trend is increasing
rapidly.
Now, with the popularity of Internet-connected mobile devices,
people can spend money with just a click of a button. According
to a study by the University of Oxford, there are more mobile
subscribers than toothbrushes. So you can imagine how huge the
market is and why you should tap onto this business as soon as
possible, before another millions of people come in and make it
more difficult to monetize.
Flexibility
The Internet business gives you the flexibility in working. You
can choose to work anytime of the day, any day of the year,
anywhere you prefer, as long as you have a computer and
Internet connection. Your online store is your own 24-hour
salesman that continuously works for you even when you sleep.
12
Robert B. Ingalls
Scalability
The Internet business is the global business. You can sell to
customers in Brazil, South Africa and India etc. without seeing
them physically or setting up physical offices in those countries.
It gives you a greater base of customer compared to a local
business.
Small Start-up Cost
Let’s do some cost analysis to compare an online business startup
and a traditional brick-and-mortal business start-up.
The table below shows that Internet business is so affordable
that even an average person can get started easily. If you want to
start-up offline, it would cost you at least 1,000 times more.
13
Three Paths to Internet Wealth
More and more people are planning to go online now. So, you’d
better start soon so that you can still gain the early-mover
advantage in the industry.
Cost of Starting A Business
Traditional business Internet business
Setup cost $300,000 Website setup $200
Rental fee $15,000 Hosting $7
Inventory cost $30,000 Software $20
Labour cost $20,000 Autorespond service $19
Utilities & others $10,000 PLR products $27
TOTAL $375,000 TOTAL $273
If you want to minimize your start-up cost from the table above,
you can! Let me give you a couple of examples:
If you are able to design a website yourself, or outsource it to a
cheap but quality service provider on Elance
(http://www.elance.com/) or Fiverr
(http://www.fiverr.com/), you will cut your cost down even
further. In fact, my very first website was built from a private
label right (PLR) template that I purchased for less than $10, and
it is now still up and running. Take a look at it:
http://datingneveroutofdate.info/
You don’t need to invest in an autorespond service at the
beginning stage. You can start small, and get it during the latter
stage of your business as it grows bigger.
14
Robert B. Ingalls
You don’t need to buy PLR products if you can create an
information product on your own.
You don’t need a domain name or web hosting if you choose to
build your website on a free platform such as Blogger or
WordPress.
Small Maintenance Cost
Every month, you don’t have to spend tens of thousands of
dollars to maintain your business, just like this:
Monthly Cost of Running A Business
Traditional business Internet business
Rental fee $15,000 Hosting $7
Inventory cost $30,000 App & software $15
Labour cost $20,000 Autorespond service $19
Utilities & other costs $10,000 Website maintenance $50
Maintenance $2,000 Adwords campaigns $100
Marketing & advertising $20,000
TOTAL $97,000 TOTAL $191
You can cut cost for your Internet business if your budget is
tight. For example, no hosting, no autoresponder, no Google
Adwords campaigns etc.
---o0o---
15
Three Paths to Internet Wealth
Does it sound good to you? If yes, let’s go straight into the
“income paths” right now. Just follow me; I am walking you
through the three profit centres that guarantee to generate
high returns on investments (by investment, I mean either
money or time, or both).
16
Robert B. Ingalls
17
Three Paths to Internet Wealth
Income Path #1: Affiliate Marketing
What Is Affiliate Marketing?
Affiliate Marketing At A Glance
Affiliate marketing is simply selling and promoting other
people’s products and services in returns to sales commission.
Thank You for previewing this eBook
You can read the full version of this eBook in different formats:
HTML (Free /Available to everyone)
PDF / TXT (Available to V.I.P. members. Free Standard members can
access up to 5 PDF/TXT eBooks per month each month)
Epub & Mobipocket (Exclusive to V.I.P. members)
To download this full book, simply select the format you desire below
Internet Wealth
Robert B. Ingalls
“Start Making Your First $1000 Online In 30 Days Or Less”
Copyright © 2012 by Robert Benjamin Ingalls
ISBN: 978-1470178796
Cover by Robert B. Ingalls
Edited by Robert B. Ingalls
Design & Layout by Robert B. Ingalls
Published by Createspace Inc.
Printed in The United States of America
2
Robert B. Ingalls
ALL RIGHTS RESERVED
No part of this product may be reproduced or transmitted in any form
whatsoever, electronic, or mechanical, including photocopying, recording, or
by any informational storage or retrieval system without expressed written,
dated and signed permission from the author.
DISCLAIMER AND LEGAL NOTICE
The information presented herein represents the views of the author as of the
date of publication. Because of the rate with which conditions change, the
author reserves the rights to alter and update their opinions based on the
new conditions.
This product is for informational purposes only and the author does not
accept any responsibilities for any liabilities resulting from the use of this
information.
While every attempt has been made to verify the information provided here,
the author cannot assume any responsibility for errors, inaccuracies or
omissions. Any slights of people or organizations are unintentional.
Warning to all newbies: This is the ONLY manual you will ever need to read
to start your Internet business. You will find almost each and every piece of
information in this publication extremely useful. This will set a foundation for
you to progress further.
3
Three Paths to Internet Wealth
Contents
Introduction .......................................................................................... 5
Why Internet Business? .................................................................... 9
Income Path #1: Affiliate Marketing .......................................... 17
What Is Affiliate Marketing? ..................................................... 17
The Affiliate Marketer Roadmap ............................................. 24
Step #1: Market Research ............................................ 25
Step #2: Decide a Niche ................................................ 26
Step #3: Find a Product to Promote ......................... 27
Case Study: ClickBank .................................................... 31
Step #4: Keyword Research ........................................ 35
Step #5: Create Your Landing Page .......................... 37
Step #6: Drive Traffic to Your Landing
Page ...................................................................................... 38
Income Path #2: eBay ..................................................................... 55
Why eBay? ........................................................................................ 55
How to Monetize with eBay? ..................................................... 56
1) Selling Your Own Products .................................... 56
2) Selling Other People’s Products ........................... 56
3) Dropshipping ............................................................... 57
Income Path #3: Information Products .................................... 61
The Power of Information Products ...................................... 61
Case Study: Adam Khoo .............................................................. 62
The Infopreneur Roadmap ........................................................ 67
Creating Your Information Products ..................................... 68
1) Using Information from the Internet ................. 68
2) Using MRR and PLR Materials .............................. 69
4
Robert B. Ingalls
3) Using Public Domain Works .................................. 72
4) Hiring A Ghost Writer .............................................. 72
Selling Your Information Products ......................................... 75
Selling Information Products Online ....................... 75
Selling MRR and PLR ...................................................... 78
Publishing Information Products Offline ............... 79
Putting Everything Together ........................................................ 87
Conclusion .......................................................................................... 89
Appendix 1: The Fourth Path to Internet Wealth ................. 91
Appendix 2: The Fifth Path to Internet Wealth ...................... 97
Appendix 3: Why 95% of Internet Marketers Fail ................ 99
Appendix 3: Recommended Resources .................................. 105
5
Three Paths to Internet Wealth
Introduction
A very warm welcome to the world of Internet marketing! My
name is Robert Benjamin Ingalls and thank you for purchasing
this book. I am sure that this would be a valuable resource for
you to start with if you seriously want to make a decent stream
of income on the Internet.
Let me do a quick introduction about myself. I am an author,
investor, entrepreneur and internet marketer, currently living in
Singapore. I graduated from the National University of Singapore
years ago, majoring in Finance and Marketing. I went on to take
my Master Degree in Aarhus School of Business in Denmark.
For years, I have fell deeply in love with the idea of “multiple
streams of income” since I read the book with the same title by
Robert G. Allen – the international bestselling author. From
there, I have been picking up various techniques and strategies
to build up my income empire. Currently, some of my income
streams include:
Rent from properties in Singapore and Hong Kong
Returns from Stock Investment
Profits from FOREX trading
Dividends from 2 local companies
Royalties from my books
Earnings from Internet marketing
6
Robert B. Ingalls
I started Internet marketing 5 years ago and over time I have
accumulated many valuable lessons to pass on to you right here
in this book.
I hope this book would be a useful guideline for you to start your
own online business empire, which is going to work for you in
the years to come.
In this book, I will cover the 3 paths that brought me to the
Internet goldmine. These three separate paths differ in nature,
but eventually overlap, meaning that your efforts may fragment
during the beginning stage, but along the way activities will be
integrated and you will gain more with less effort! I will
elaborate more when you read on…
Without further ado, let me walk you through the 3 paths of
Internet wealth. Sit back and enjoy the journey to wealth, on
which you yourself will soon be travelling!
7
Three Paths to Internet Wealth
8
Robert B. Ingalls
9
Three Paths to Internet Wealth
Why Internet Business?
If the Internet had been widely accessible during the time I
graduated from the university, I would have selected it as a
starting point.
The very first question you may ask is why the Internet? Well, let
me explain to you why this is the most profitable and hassle-free
business in this date and age. First, let me show you several facts
and figures to elaborate on the great earning potential of
Internet business.
Let’s look at the advantages of Internet business.
Potential Growth in Volume
10
Robert B. Ingalls
Looking at the trend line in the graph above, you will see that
there is a boom in the number of internet users over the last ten
years. Why? Because the Internet has been growing so rapidly
that it becomes a primary tool for people to look for information!
Simple as it might appear!
Some categories of information, such as overweight, male
impotence, debt, getting rich, MLM etc., are considered to be so
sensitive that people would not discuss with their folks offline.
They’d rather go online and search because they know the
virtual world will protect their identity and save them from
shame. In other words, the Internet is the place for people to
look for solutions to their problems. If you know how to target
certain groups of people who are willing to spend on those
solutions, you’ve made it!
As can be seen from the graph, there was only 27.1% of the
world’s population are connected in 2009. So, where is the other
70%? Are they going to be connected soon? Are they going to
surf the webs and look for solutions to their problems? If you
vote for a yes, you know exactly where the future Internet
business comes in!
11
Three Paths to Internet Wealth
Potential Growth in Value
I want to emphasize that more and more people are spending
their money on the Internet. Nielsen reveals that 875 million
consumers shop online in 2008 and the trend is increasing
rapidly.
Now, with the popularity of Internet-connected mobile devices,
people can spend money with just a click of a button. According
to a study by the University of Oxford, there are more mobile
subscribers than toothbrushes. So you can imagine how huge the
market is and why you should tap onto this business as soon as
possible, before another millions of people come in and make it
more difficult to monetize.
Flexibility
The Internet business gives you the flexibility in working. You
can choose to work anytime of the day, any day of the year,
anywhere you prefer, as long as you have a computer and
Internet connection. Your online store is your own 24-hour
salesman that continuously works for you even when you sleep.
12
Robert B. Ingalls
Scalability
The Internet business is the global business. You can sell to
customers in Brazil, South Africa and India etc. without seeing
them physically or setting up physical offices in those countries.
It gives you a greater base of customer compared to a local
business.
Small Start-up Cost
Let’s do some cost analysis to compare an online business startup
and a traditional brick-and-mortal business start-up.
The table below shows that Internet business is so affordable
that even an average person can get started easily. If you want to
start-up offline, it would cost you at least 1,000 times more.
13
Three Paths to Internet Wealth
More and more people are planning to go online now. So, you’d
better start soon so that you can still gain the early-mover
advantage in the industry.
Cost of Starting A Business
Traditional business Internet business
Setup cost $300,000 Website setup $200
Rental fee $15,000 Hosting $7
Inventory cost $30,000 Software $20
Labour cost $20,000 Autorespond service $19
Utilities & others $10,000 PLR products $27
TOTAL $375,000 TOTAL $273
If you want to minimize your start-up cost from the table above,
you can! Let me give you a couple of examples:
If you are able to design a website yourself, or outsource it to a
cheap but quality service provider on Elance
(http://www.elance.com/) or Fiverr
(http://www.fiverr.com/), you will cut your cost down even
further. In fact, my very first website was built from a private
label right (PLR) template that I purchased for less than $10, and
it is now still up and running. Take a look at it:
http://datingneveroutofdate.info/
You don’t need to invest in an autorespond service at the
beginning stage. You can start small, and get it during the latter
stage of your business as it grows bigger.
14
Robert B. Ingalls
You don’t need to buy PLR products if you can create an
information product on your own.
You don’t need a domain name or web hosting if you choose to
build your website on a free platform such as Blogger or
WordPress.
Small Maintenance Cost
Every month, you don’t have to spend tens of thousands of
dollars to maintain your business, just like this:
Monthly Cost of Running A Business
Traditional business Internet business
Rental fee $15,000 Hosting $7
Inventory cost $30,000 App & software $15
Labour cost $20,000 Autorespond service $19
Utilities & other costs $10,000 Website maintenance $50
Maintenance $2,000 Adwords campaigns $100
Marketing & advertising $20,000
TOTAL $97,000 TOTAL $191
You can cut cost for your Internet business if your budget is
tight. For example, no hosting, no autoresponder, no Google
Adwords campaigns etc.
---o0o---
15
Three Paths to Internet Wealth
Does it sound good to you? If yes, let’s go straight into the
“income paths” right now. Just follow me; I am walking you
through the three profit centres that guarantee to generate
high returns on investments (by investment, I mean either
money or time, or both).
16
Robert B. Ingalls
17
Three Paths to Internet Wealth
Income Path #1: Affiliate Marketing
What Is Affiliate Marketing?
Affiliate Marketing At A Glance
Affiliate marketing is simply selling and promoting other
people’s products and services in returns to sales commission.
Thank You for previewing this eBook
You can read the full version of this eBook in different formats:
HTML (Free /Available to everyone)
PDF / TXT (Available to V.I.P. members. Free Standard members can
access up to 5 PDF/TXT eBooks per month each month)
Epub & Mobipocket (Exclusive to V.I.P. members)
To download this full book, simply select the format you desire below
About Bt
